B-Trust recognised as “Best Biotechnology Trust & Co-Creation Governance Initiative 2026 – Europe”
The B-Trust project has been recognised with the award “Best Biotechnology Trust &
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From discomfort to understanding: how information and dialogue reshape consumer perceptions
What happens to trust when citizens get time, context and honest answers Most people do not arrive at a conversation about biotechnology as blank
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When citizens sit down with biotechnology: what we learned from B-Trust consumer sessions
Inside the room: emotions, hopes and red lines from exploratory co-creation with citizens Most people do not meet biotechnology in a lab or a
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Co-creation in action: what we are learning from the B-Trust Biotech Co-Creation Cases
From lab concepts to real-world conversations, why context changes the trust conversation in
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Building trust step by step: how B-Trust sequences stakeholder interactions
Why the order of conversations matters when talking about biotechnology When people think
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From risks to real conversations: How B-Trust maps trust barriers in biotechnology
What extended risk-benefit mappings reveal about people’s hopes and concerns Most debates around
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Co-creating trustworthy biotechnology: B-Trust invites stakeholders to join sectoral workshops
Capacity Building Workshops – Join the conversation on trustworthy biotech B-Trust is launching
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Inside the B-Trust co-creation playbook
A practical methodology to bring farmers, citizens and biotech innovators to the same
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Co-creation in agri-food and bio-based innovation: enhancing trust, accelerating adoption, and increasing impact
Biotechnology has the potential to reshape agri-food and bio-based systems, but too often
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The System Perspective: Why Systems Thinking Is Needed Alongside Design Thinking
The Horizon Europe project B-Trust, coordinated by Flanders’ FOOD, strengthens consumer trust in
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Engaging end-users to maximise impact in agri-food & bio-based innovation
Why involving end-users early is essential for impactful innovation in agri-food and bio-based
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